Tag: cheaper

20 Jul

Fishing for Excuses?

We say there isn’t enough time, that we’re too busy. We say it passes too quickly, and wonder if we’ve done enough for the age we are. But time is a red herring. It distracts us from the real matter at hand. I’m all for SMART goals—goals that are specific, measurable, actionable, realistic, and timebound. (Timebound, after all, comes [...]
15 Sep

Time is Your Enemy

This post originally appeared on The Marketing Spot blog, a great resource for small business marketers. They say time is money. Most of us take that to mean: “Spend more time, spend more money”—like that’s a bad thing. Like every minute that ticks by is money out the door or money that we could be making, [...]